5 Considerations for Creating Standout Mail Pieces    3/5/2018
When we think about great direct mail results, we tend to think about the list, the message, and the call to action. However, things like the size, shape, and texture of the piece play a key role, too...
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  Paper 101: What Different Terms Actually Mean    3/29/2018
When asked about the details of the paper stock you are choosing for a print project, do your eyes glaze over? Do terms like basis weight, points, and color cast sound like Greek to you? If so, here i...
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